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Head of Product Marketing

Contrast Security

Contrast Security

Marketing & Communications, Product
Los Altos, CA, USA
Posted on Saturday, March 30, 2024
Contrast recognized for its innovation in Runtime Security
Contrast Security is the world’s leading provider of security technology that enables software applications to protect themselves against cyberattacks, heralding the new era of self-protecting software. Contrast's patented deep security instrumentation is the breakthrough technology that enables highly accurate assessment and always-on protection of an entire application portfolio without disruptive scanning or expensive security experts. Only Contrast has sensors that work actively inside applications to uncover vulnerabilities, prevent data breaches, and secure the entire enterprise from development to operations to production.
About the Position
We are seeking a dynamic, creative, strategic-minded leader for our Product Marketing team. As the Head of Product Marketing, you will be responsible for the global product marketing activities for Contrast Security’s innovative application security solutions. This highly visible role interfaces across product, sales, corporate marketing, and customer success to achieve success. You are responsible for defining the product and feature positioning, messaging go-to-market plan, and success metrics.
You will craft the messaging for solutions to protect applications from hackers and data breaches. You'll conceive and develop content that helps communicate our value to customers and enables our sales organization to educate our prospects on our products and vision effectively. Attention to detail and an eye for quality are crucial, along with the ability to grasp and translate highly technical feature sets into business value propositions. It also requires you to be a strategic thinker and business savvy to drive segment opportunities.
As Head of Product Marketing, you will be the expert on our buyer and influencer personas and translate that knowledge into compelling content and sales tools.

Responsibilities

  • Lead overall product and solutions messaging and product launch management
  • Own the go-to-market strategy, process, and enablementDefine our positioning and messaging – translate features and functionality into customer benefits
  • Develop sales enablement programs, presentations, and tools to communicate intended value propositions that help us win
  • Product content – Author informative, persuasive content for delivery through multiple channels
  • Partner with Corporate Marketing to create compelling marketing materials and messages that span digital & print to communicate effectively, expand pipeline & drive awareness in the market
  • Lead Product launches – Plan the launch of new product releases and measure success
  • Public speaking – Present to audiences at industry events, trade shows, and customer meetings
  • Build data-backed measurable KPIs for all activities
  • Inspire action through data-driven insights and execute with operational rigor and efficiency

Qualifications

  • 10+ years in enterprise product marketing spanning software and SaaS models
  • Experience marketing technology products to large or mid-market buyers
  • Excellent communication skills with an ability to articulate a product vision and messages, especially translating complex concepts into clear, compelling language (please feel free to share technical content and product collateral in advance; work samples will be requested)
  • Strong business acumen and analytical and strategic thinking skills, with the ability to draw conclusions based on data
  • Detail and results-oriented; skilled at both planning and hands-on execution
  • Ability to excel in a team-oriented, collaborative, and fast-paced environment
  • We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.
What We Offer
Salary and Other Compensation
This position's standard base pay range is $180,000 - $220,000 annually. This position is also eligible for a VCP and equity package subject to the terms of the Company’s applicable plans. When determining a candidate’s compensation, we consider several factors: geography, skill set, experience, job scope, and current market data.
Benefits
Contrast Security offers the following benefits for this position, subject to applicable eligibility requirements: Medical Insurance, Dental Insurance, Vision Insurance, 401(k) Retirement Plan with Employer Match, Life Insurance, Long Term Disability Insurance, Short Term Disability Insurance, Transit, and Commuter benefits, Flexible PTO, 56 hours of Annual Sick time, Paid Parental Leave and Paid Holidays.
Disclaimer
The salary, other compensation, and benefits information are accurate as of the date of this posting. The Company reserves the right to modify this information at any time, subject to applicable law.
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We are changing the world of software security. Do it with us.
We believe in what we do and are passionate about helping our customers secure their business.
If you’re looking for a challenge and want to enjoy where you work, you’ll love Contrast Security.
Contrast Security is committed to a diverse and inclusive workplace. We are an equal-opportunity employer, and our team is comprised of individuals from many diverse backgrounds, lifestyles, and locations. At Contrast, we strive to build diverse teams that reflect the people we want to empower through our products. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. Equal Opportunity is the Law, and Contrast is proud to be an equal-opportunity workplace. If you have a specific need that requires accommodation, please let a member of the People Team know.
By submitting your application, you are providing Personal Information about yourself (cover letter, resume, email address, etc.) and hereby give your consent for Contrast Security, Inc. and/or our HR-related Service Providers to use this information for the purpose of processing, evaluating and responding to your application for current and future career opportunities. If you are a resident of the European Economic Area or are applying for a position in the European Economic Area, Contrast’s Privacy Statement reflects our policies around compliance with the General Data Protection Regulation (“GDPR”) and your rights respective to GDPR as a California resident, you are entitled to certain rights under CCPA: The California Consumer Privacy Act of 2018 (“CCPA”) will go into effect on January 1, 2020. Under CCPA, businesses must be overtly transparent about the personal information they collect, use, and store on California residents. CCPA also gives employees, applicants, independent contractors, emergency contacts, and dependents (“CA Employee”) new rights to privacy.
Recruitment Agencies: Although we value the services you provide, at this time, we are only accepting resumes from agencies, headhunters, or other suppliers who have signed a formal agreement with us.