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Product Marketing Manager



Marketing & Communications, Product
Athens, Greece
Posted on Thursday, May 16, 2024

We are a leading SaaS company operating in the dynamic cybersecurity space. Our mission is to protect people’s money and sensitive online data through technology. We currently serve millions of end-users and are growing usage at 110% yoy. Our current technology is a state-of-the-art, cloud-based multi-factor authentication and fraud prevention software. We are trusted by tier 1 banks and fintechs, such as Rothschild & Co, Barclays, Santander, Qonto and Scalable Capital. To learn more about our innovative solutions and team, visit us at

Your mission

As our Product Marketing Manager, you will focus on understanding the buyer of our products and services, and you will be responsible for developing the products’ positioning, pointing out competitive differentiation, creating marketing materials to increase product visibility, and enabling sales teams to achieve the business goals.

Main Responsibilities

  • Analyze industry trends, competitor activities, and customer needs to provide actionable insights that will influence product development and marketing strategies.
  • Create compelling product positioning and messaging based on thorough market research, customer feedback, and understanding of industry dynamics.
  • Collaborate with the product team to construct the product’s commercial dimension and influence its roadmap.
  • Work closely with the sales teams and content marketing to develop impactful sales enablement materials such as whitepapers, case studies, and product guides that effectively communicate our product’s value.
  • Collaborate with the Marketing & Comms Manager to plan and execute impactful product launches that resonate with our target audience and generate demand.
  • Work on strategic and ad hoc topics with the broader team, like the NPS process.