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Website Marketing Manager

SecurityScorecard

SecurityScorecard

Marketing & Communications
United States · Remote
Posted on Tuesday, May 21, 2024

About SecurityScorecard:

SecurityScorecard is the global leader in cybersecurity ratings, with over 12 million companies continuously rated, operating in 64 countries. Founded in 2013 by security and risk experts Dr. Alex Yampolskiy and Sam Kassoumeh and funded by world-class investors, SecurityScorecard’s patented rating technology is used by over 25,000 organizations for self-monitoring, third-party risk management, board reporting, and cyber insurance underwriting; making all organizations more resilient by allowing them to easily find and fix cybersecurity risks across their digital footprint.

Headquartered in New York City, our culture has been recognized by Inc Magazine as a "Best Workplace,” by Crain’s NY as a "Best Places to Work in NYC," and as one of the 10 hottest SaaS startups in New York for two years in a row. Most recently, SecurityScorecard was named to Fast Company’s annual list of the World’s Most Innovative Companies for 2023 and to the Achievers 50 Most Engaged Workplaces in 2023 award recognizing “forward-thinking employers for their unwavering commitment to employee engagement.” SecurityScorecard is proud to be funded by world-class investors including Silver Lake Waterman, Moody’s, Sequoia Capital, GV and Riverwood Capital.

About the role:

We're seeking a highly-motivated Website Marketing Manager to join SecurityScorecard. As a member of the Revenue and Growth Marketing team, you will have a direct impact on the continued success of our most important digital asset, the website. This is a fast-paced role, which encompasses managing publishing content in our CMS (Wordpress), owning landing page creation, and coordinating cross-functionally with key stakeholders. Candidates should have experience in owning website performance metrics, digital content creation, and strong organizational and project management skills.

The ideal candidate will possess a unique blend of web development and digital marketing expertise, including proficiency in web maintenance, design, modern development principles, SEO strategy, UI/UX best practices, and online advertising. B2B/SaaS experience is required, coupled with a strong digital acumen for content strategy planning, execution, and data analytics. Experience managing an external web development team is a plus.

Responsibilities:

  • Own the end-to-end process for which content is published and maintained on our website through our CMS platform (Wordpress)
  • Convert conceptual designs into web pages utilizing existing templates and components while adhering to brand guidelines, SEO, and UX best practices
  • Update our website for all new feature releases, including new pages and making navigation/footer updates as needed
  • Intake, manage and fulfill requests from internal and external stakeholders for new web pages and/or updates to existing content
  • Own the day-to-day project management for all content publishing and landing page tasks
  • Routinely audit existing website content for accuracy and effectiveness, applying key learnings from experimentation throughout the web experience
  • Partner closely with the broader digital and demand gen team leads to optimize landing page experiences through ongoing A/B testing experimentation
  • Partner closely with SEO team to publish new keyword-driven pages and optimize existing content
  • Develop and maintain collaborative working relationships with team members across multiple groups (Marketing, Product, and Growth)
  • As needed, write requirement documents for new design system components, bugs, or back-end changes that will be provided to external developers for implementation
  • Periodically complete reviews for new design system components, ensuring builds match designs and fulfill all requirements
  • Create and maintain "how-to" documentation for other internal content authors
  • Leverage your knowledge of Wordpress to implement optimizations that improve site performance, working efficiently across functions and departments
  • Act as a problem solver, proactively identifying issues and finding efficient solutions to ensure a seamless user experience
  • Test websites across browsers, operating systems and devices
  • Optimize loading speeds and capacity
  • Debug pages and fix broken links or images

Requirements:

  • 3-5 years of experience in website management, digital marketing, or content marketing.
  • Experience using CMS platforms such as Wordpress (highly preferred), Contentful, Builder.io, Webflow, etc.
  • Experience using marketing analytics tools to drive insights and learnings (e.g., Google Analytics, Tableau, Heap).
  • Strong cross-functional collaboration and interpersonal skills.
  • Experience using project management platforms such as ClickUp and JIRA.
  • Knowledge of best practices in UI/UX, web accessibility, and responsive design principles.
  • Strong eye for design, and general experience working with Figma/Adobe XD.
  • Semi-proficient understanding of HTML/CSS/Javascript and SEO fundamentals.
  • Proactive, collaborative, and results-driven work style.
  • Copywriting and/or editing experience, a plus.
  • Ability to identify and quickly fix browser and desktop/mobile compatibility issues

Benefits:

Specific to each country, we offer a competitive salary, stock options, Health benefits, and unlimited PTO, parental leave, tuition reimbursements, and much more!

The estimated salary range for this position is $80,000-100,000. Actual compensation for the position is based on a variety of factors, including, but not limited to affordability, skills, qualifications and experience, and may vary from the range. In addition to base salary, employees may also be eligible for annual performance-based incentive compensation awards and equity, among other company benefits.

SecurityScorecard is committed to Equal Employment Opportunity and embraces diversity. We believe that our team is strengthened through hiring and retaining employees with diverse backgrounds, skill sets, ideas, and perspectives. We make hiring decisions based on merit and do not discriminate based on race, color, religion, national origin, sex or gender (including pregnancy) gender identity or expression (including transgender status), sexual orientation, age, marital, veteran, disability status or any other protected category in accordance with applicable law.

We also consider qualified applicants regardless of criminal histories, in accordance with applicable law. We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or accommodation due to a disability, please contact talentacquisitionoperations@securityscorecard.io.

Any information you submit to SecurityScorecard as part of your application will be processed in accordance with the Company’s privacy policy and applicable law.

SecurityScorecard does not accept unsolicited resumes from employment agencies. Please note that we do not provide immigration sponsorship for this position.